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Back to basic, back to the ancient nutrients

Our ancestors’ diet was very different from ours nowadays. They used to be having a wide variety of food choices in the wild and jungle while we eat mostly commercialised food. And the shocking truth is the top 75% of food comes from only 12 plants and 5 animals. The concentration around just a few foods makes our food system less resilient to modern illnesses and threats like disease, pests, viruses, and climate change.

Commercialised food chain, diabetes on the rise

In the 1990s, fast-food companies and soft drinks started to sprout and expand globally until today. We see the diabetes epidemic surge drastically and continue to affect the health standard globally.

A Health-Passionate Founder Who Walked the Family Health Scares

In 2013, our founder’s sister-in-law was diagnosed with brain cancer, glioblastoma – a type of deadly cancer that has an average of half a year lice balance once diagnosed. Doctors reminded the family to consume brown rice as it is one of the best food for human beings. Another year later, our founder’s uncle has diagnosed with oesophagus cancer. Both defeated in cancer battle and these incidents have triggered the founder’s passion to look into human health and source for food that we believe to be the best medicine for any human diseases.

NutriBrownRice®️ vitamin E

High Vitamin E Discovery by Accident

In 2015, when a dietician from hospital called in to get NutriBrownRice®️ to be served to the patients, we realised that how important is NutriBrownRice®️ is in human's daily diet. We eventually figured out that the high vitamin E, a natural antioxidant was found in our brown rice powder. 

With the many health benefits of NutriBrownRice®️, although we advise that our product is not for therapeutic purposes, we started to see patients especially gastric sufferers, high cholesterol, high blood sugar, high blood pressure and even cancer patients seeing great improvements in them. 

Today, we not only supply to Malaysia local market, NutriBrownRice®️ is also exported to countries like Singapore, Hong Kong, Philippines, Japan, Korea and London. If you are an importer from your country, you can connect with us via this link.

Covid-19, what does it tells human?

Now that we have the Covid-19 pandemic making huge impacts on the world’s economy, restricting human interactions and changing the future living worldwide.  The key factor to fight against Coronavirus is undeniably a strong immune system. Having a strong immune system boils down to having balanced nutrients and consistent exercises.

Another sad truth to reveal from the Covid-19 pandemic is the death cases reported were mostly people with existing health conditions such as diabetes, high blood pressure, heart disease, high cholesterol and etc. All these illnesses have been studied comprehensively that they are reversible NATURALLY through the right nutrients, diets, exercises, and increase vitamin E intake.

A Convenient Healthy Food Solution

That’s where the idea for NutriBrownRice® came from. We have then discovered the wonders of a superfood – brown rice such as cancer-fighting nutrients like manganese, vitamin E, and vitamin B6. NutriBrownRice® – a convenient food solution that your body is seriously lacking.

lack in vitamin B6
Sample collected among 499 women (80% are anaemic)

A Great Place for Simple Health Tips

In, you will find great healthy basic food products that are essential to your immune system, and it is also a great place for you to harness basic human health tips. We believe that with our simple explanations, many will be empowered with basic health knowledge that everyone should know.

"We are here to

inspire health through food!"

NutriBrownRice®️ Team

Our Team

We promote continuous experimental experience in our workplace. Our core values we uphold highly are integrity, quality, sharing, love-earth and humorous. 


Our Mision

  • To make healthy food affordable
  • To produce quality food product
  • Obsessed with natural vitamins | minerals
  • Nourish the needies
  • Make food simple and freshest possible
Papa Mama Readers’ Choice Award

This award is only given to deserving brands, based on the combined votes and positive opinion of our readers rating the products and services they have used. Your votes help validate their hard work and we hope you will enjoy exploring the results!

THAIFEXtaste Innovation Show Finalists

Handpicked from over 700 entries, this product indicates where the next trends and innovation in F&B are heading next.

Malaysian Brand Award

SME Corporation Malaysia, in collaboration with SIRIM QAS International Sdn. Bhd. has developed the National Mark of Malaysian Brand certification program that promotes the development of Malaysian brands to meet global standards of Quality, Excellence, and Distribution

WINNER: Natural Health Magazine’s Readers’ Choice Award November 2018 Vol 97 Malaysia

Malaysian diets largely consist of white rice, whereby more than 80% of its nutrients are stripped off from brown rice. The high GI in white rice is known as bad carbohydrates that spike the insulin and causes high blood sugar among Malaysians. And a shocking news revealed in July this year states that Malaysia has the highest rate diabetes in Asiaand one of the highest in the world! The health benefits of brown rice thankfully, are bountiful cancer-fighting micronutrients such as selenium, manganese and betaine. NutriBrownRice Original (No Sugar Added with Prebiotics) is the most popular drink locally and internationally, especially those with gastric conditions. NutriBrownRice (Oat with Soy Lecithin) is well-loved by breastfeeding mothers and those with high cholesterol.

Enterprise 50 Awards

Enterprise 50 is an annual award programme organised by the SME Corporation Malaysia (SME Corp. Malaysia) and Deloitte Malaysia, with supporting sponsorship by RHB Bank Berhad and Telekom Malaysia Berhad (TM) to celebrate and highlight the achievements of enterprising small and medium companies that are well-positioned for the future. Abrand Food was awarded based on the company’s food-tech innovation, business scalability, market competitiveness, and world-exportability.


Panel of juries including world renowned food specialists and celebrity chefs. Full range of NutriBrownRice® were recognised as health groceries that are nutritious, delicious and convenient.

NutriBrownRice® also made an appearance in SIAL Paris 2016 in France.

SME Corporation Score

SME Corporation Malaysia has officially conducted a report on Abrand Food Manufacturing for its Competitiveness Rating Evaluation. (

“Best 1Malaysia Employer of the Year”

Organized by Ministry of Human Resource, Malaysia (Award was conferred by the Prime Minister of Malaysia). Award ceremony was broadcasted Live on Radio Television of Malaysia. The merits taken include our consistency in promoting local talents, protecting the welfare of all employees.

Alliance BizSmart Challenge Eco World Entrepreneurship Award

More than 2000 contestants participated in this business challenge and NutriBrownRice is awarded as champion in it. The panel of Judges in this competition includes:

Singapore Health Promotion Board Endorsement as Healthy Food

The full range of NutriBrownRice® is being endorsed by the Singapore Health Promotion Board as “Healthier Choice” under the cereal beverage category with the “Higher in Whole-Grains” logo.


I'm Branden

Being a father of 3 kids, I always make sure the kids, me and my wife to eat well so that we will not fall sick easily. I realised the root cause of illness is highly linked with our diet.

I am also an avid swimmer since young, my mother would prepare me healthy food daily to ensure I have great energy and good health condition in order to perform well in many of my swimming competitions.

I came to realise that brown rice is the healthy food that we should eat daily. However, many people dislike the rough texture and the bland taste of brown rice. Most of us just couldn't accept eating curry with brown rice but to go with the white rice instead. Therefore, I started to research and gather information on generations which is lacking of brown rice/whole grains intake.

Me and my team have strong belief in prevention is better than cure. Brown rice as 100% whole grain, prevent many modern illnesses. 1 cup of NutriBrownRice™ serve a serving of our body daily whole grain requirement. We innovated NutriBrownRice™ instant drink as your whole grain need on-the-go, it thus helps in building healthier community. 

From the Alliance Bizsmart Innovation Challenge I joined in 2016,  what impact me the most was to see how EcoWorld grew from the beginning and the team's spirit eventually gave them the exponential growth within short span of few years. I learnt that a successful business can't stand alone without the spiritual team that guided by inspirational leaders. I also learnt that we cannot ignore pain and hardship in our lives. And if you try to avoid feeling the pains in your path, you will either miss the exponential growth opportunity or suffer from more problems. Although health food manufacturing is not a high profit industry and the margin is relatively low, I continue to strive in making healthy food affordable to most people by driving its future growth. Hence with this inspiration and our great team's culture, I am confident that our company will continue to strive to achieve our goals. 

NutriBrownRice®️ Founder

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what our customers are saying


Karen NutriBrownRice®️ Testimonial

I took the strongest gastric medicine but still not helping in my long term gastric. I will suffer from gastric for every 2-3 months until I have finally recovered by having NutriBrownRice®. I will make sure I bring NutriBrownRice®️ with me daily.


/ Long Term Gastric Patient


Masyati's boy NutriBrownRice®️ Testimonial

I make sure my boy is having enough dietary fiber intake and not constipated is by giving him his favourite NutriBrownRice® Chocolate, it is less sweet compared to other choc drinks!


/ Mom of 6 Years Old Boy


Masyati's boy NutriBrownRice®️ Testimonial

I am so grateful that my bed-ridden mother loves NutriBrownRice® No Sugar Added a lot. She feels good and happy ever since she takes lesser fortified supplements. I start to feel the goodness of natural vitamins and minerals for human body.

Annie Lim

/ Daughter of Mdm Tan

Our Range of Products Features

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Lactose FREE

Lactose in milk sometimes causes symptoms like bloated, gassy tummy, or nauseous. Switching to lactose-free options can help those who have symptoms.


Gluten is linked with Celiac disease. It is mostly found in barley, wheat and rye. It causes allergies to autoimmune diseases and other forms of gluten intolerance. All NutriBrownRice®️ products except Oat with Soy Lecithin are gluten free.


All no sugar-added NutriBrownRice®️ are diabetic friendly. The prebiotic found in NutriBrownRice®️ No Sugar Added is also friendly to blood glucose.


NutriBrownRice®️ brown rice powder retains 2.3 times more natural vitamin E compared to home-cooked brown rice. The major difference of natural vitamin E and supplements are the tocopherol and tocotrienol contents. 


Vitamins and Minerals found are made of natural sources in NutriBrownRice®️. 8 vitamins and 8 minerals are found in our brown rice powder. Among these, 4 are high in its daily value namely manganese, vitamin E, vitamin B6 and 


In natural nutrients food products, packaging is the crucial factor to determine the nutrients retained and ensure the lowest oxidisation. We use high grade food packaging to ensure each products are nicely packed.